AI systems · built in Manchester · shipped UK-wide

We advise.
We architect.
We ship.

Debut Web Consultants designs and deploys production AI — the agents, automations and systems your business actually runs on. Not pilots that stall in a slide deck. Working software, in your stack, earning its keep.

Production systems shipped across
fitness · hospitality · fintech · automotive · the creator economy

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What can AI do for your business?

Drop in your website or business type. We map where AI actually pays off — the builds, the hours saved and the cost — in plain numbers.

Recently analysed
See a sample report
What we build

The AI most businesses are actually asking for

We focus on the systems with the clearest return — the ones buyers are deploying right now — and build them properly for your business, not as another demo.

Customer support agents

Resolve the repetitive queries instantly, around the clock — and route everything else to the right human with full context.

Resolution pathAlways on
Triage
Reads intent and urgency across chat, email and web — unified in one place.
Resolve
Answers instantly from your own knowledge base, around the clock.
Escalate
Routes the rest to the right human, with the full thread attached.

Voice agents

Answer every call, qualify the caller and book the appointment — even at 2am. Natural conversation, your tone, no missed leads.

Inbound
Picks up every call the moment it rings, day or night, with no hold music.
Outbound
Calls back, confirms and chases — in your tone, at the right moment.
Booking
Checks live availability and drops the appointment straight in the diary.

Sales & lead agents

Enrich, score and follow up on every lead while your team sleeps — so the hot ones reach a human at exactly the right moment.

Enrichment
Fills in the missing detail on every lead from public and first-party data.
Scoring
Ranks each one on fit and intent so the team works the hottest first.
Outreach
Opens the conversation and nurtures until a human needs to take over.

Workflow & process automation

Connect your tools and hand the admin to a system that doesn't get tired or make mistakes — across the apps you already run.

Integrations
Connects the tools you already run so data moves without copy-paste.
Documents
Reads, drafts and files the paperwork that quietly eats your week.
Operations
Runs the repetitive back-office steps on schedule, never dropping one.

Multi-agent systems

A coordinated team of agents for work that's too complex for one — they research, draft, check and act, each doing its part.

Orchestration
A planner splits the work and routes each part to the right agent.
Tool use
Agents call your APIs, search and systems to actually get things done.
Memory
Shared context persists across steps so nothing gets lost mid-task.

Knowledge & document AI

Straight answers from your own documents, contracts and data — with sources you can check. Retrieval done properly (RAG).

Retrieval (RAG)
Answers grounded in your own content, with the source cited every time.
Search
Finds the right passage across thousands of files in plain language.
Extraction
Pulls structured fields out of messy contracts and PDFs reliably.

Not sure where AI pays off? Start with a Strategy & Readiness Sprint

A fixed-scope, fixed-price assessment that maps your workflows and tells you exactly where AI returns the most — and where it won't. You walk away with a costed roadmap, whether or not you build it with us.

2 weeksfixed price from £1,500costed roadmap
See it live

Not a mock-up. A working assistant.

Meet Alex — an AI car sales assistant we built for Audi London. It holds a real conversation by voice or text, searches live vehicle stock, shows the actual cars and books test drives. Try it yourself.

  • Voice & text. Talk to it like a person, or type — your choice.
  • Live stock search. It pulls real vehicles and images, not canned answers.
  • Books test drives. Qualifies the buyer and puts the appointment in the diary.
  • Any industry. Swap the brand and stock — the same engine fits property, recruitment and hospitality.

Technology demonstration · not affiliated with Audi AG.

debutwebconsultants.co.uk/demos/audi-london
Alex
Audi AI sales assistant
Call Alex
Welcome to Audi London. I'm Alex, your AI sales assistant. I can help you find the right Audi from our current stock, answer questions on specs, or book a test drive. What are you looking for today?
Audi A1Audi A4Audi Q2e-tronQ4 e-tronSUVsUnder £12k
Ask Alex about a model…
How we work

From a problem to a system that runs

A straight line from your bottleneck to working software. You see progress at every step — no black boxes, no disappearing for three months.

01 / Assess

Find the leverage

We map your workflows and pinpoint where AI returns the most, fastest — and rule out where it doesn't.

02 / Architect

Design before code

Models, data, tools and guardrails — the whole system designed and agreed before a line is written.

03 / Build

Engineer it properly

Built full-stack, tested hard and reviewed with you in the loop the entire way through.

04 / Deploy

Ship & tune

Into your stack, measured against real numbers, and tuned in the open until it's earning its keep.

Shipped

Systems we've built from the ground up

These aren't case studies borrowed from a deck — they're our own products, in production. We build as founders, not just contractors, which means we understand the cost of getting it wrong.

Creator economy · multi-agent

MFLH / FansAutomations

A full creator-agency automation platform: six social OAuth integrations, per-creator AI personas with voice cloning, avatar video pipelines and a multi-agent marketing orchestrator running it all.

LangGraphOAuth ×6HeyGenVoice clone
Fintech · algorithmic trading

CryptoPilot

A stacked machine-learning trading ensemble — gradient-boosted and deep sequence models under a meta-learner, an LLM decision council and a live exchange execution layer.

XGBoostLSTM / GRUTimescaleDBSHAP
Fitness · AI SaaS

BAM — Be A Machine

AI-powered coaching platform with personalised programmes and an LLM coaching layer.

ReactFastAPIPostgreSQL
Hospitality · EPOS

Sentinel EPOS

Next-gen hospitality POS with loss-prevention AI and processor-neutral payments.

Node.jsAI analyticsRealtime
B2B SaaS · AI assistant

Context6 / Aurora

An AI business assistant on a multi-node pipeline spanning fifteen specialist domains.

LangGraphRAGMulti-agent
Why DWC

A builder, not just an adviser

Most consultancies stop at the recommendation. We stay in the room and ship the thing — which is why our advice is grounded in what actually works in production.

We've shipped real AI products

Live platforms across five sectors — not prototypes that never left the lab.

Advice from the workshop floor

Every recommendation is grounded in systems we've actually put into production.

Agentic & MCP-native

We design systems where agents orchestrate tools and data — not just a chat box bolted on.

Fractional CTO, no full-time cost

Engage us as a strategy partner or as your embedded AI engineering team — your call.

UK-based, pragmatic pricing

Entry engagements from £1,500 — clarity and ROI without a six-figure commitment.

We speak both languages

Business and engineering, fluently. No translation layer between you and the build.

Let's talk

Tell us the job you'd hand to a machine.

Bring a workflow, a bottleneck or a half-formed idea. We'll tell you straight whether AI is the answer — and if it is, we'll build it.